Annotated Bibliography for the Relations between Social Media and Corporations Essay

This article is inclined towards the influence and importance of social media as a strategic tool for communication for public and private owned corporations across the globe. Nevertheless, irrespective of the varied benefits that social media use, organizations still find it difficult to utilize its benefits because of some factors within organizations and how the operations of the said operations are carried out. This article reflects on a study that is keen on pointing out these conflicting factors within organizations and offering recommendations on how they can be remedied so that organizations can maximize on the use of social media as a communication tool efficiently. Davenport, Shaun W.; Bergman, M. Shawn, Bergman, Z. Jacqueline & Fearrington, E. Matthew: Twitter Versus Facebook: Exploring the role of narcissism in the motives and usage of different social media platforms. Computers in Human Behaviour: 32-(2014) 212-220. This article reflects on the research on the relationship between social networking sites (SNS) and narcissism through the lens of clear cut hypothesis analysis that is specific on only integral aspects of such research. In this case, Twitter and Facebook were accessed as the primary social networking sites with an inferred focus on their content generation as opposed to the commonly researched consumption of its content; this was in return related to as the precursor between narcissism and SNS usage. Motives for narcissism in both Facebook and Twitter were found to be varied considering that both SNS’s had different components for communication. Fischer, Eileen; Reuber, A. Rebecca; Online entrepreneurial communication: Mitigating uncertainty and increasing differentiation via Twitter Journal of Business Venturing -Vol: 29 (2014) 565-583 Fischer and Reuber sought to answer the question of whether or not online communication streams have any influence on human beings uncertainty reduction or enhancement of their differentiation. Through comparisons of data from eight firms that utilize Twitter as their organizational growth tool, qualitative methods were adopted to help in answering of this question. In essence and after assessment of these data, it is evident that firms that have an existent multidimensional stream of communication are more likely to influence the perceptions of the public about them. Leyland F. Pitt, Michael Parent, Peter G. Steyn, Pierre Berthon, and Arthur Money; The Social Media Release as a Corporate Communication Tool for Bloggers: IEEE Transactions on Professional Communication, Vol. 54, No. 2, June 2011 122-133. In this article, the study focuses on the influence social media release as a new communication tool influence on bloggers. An estimated 332 bloggers are used as respondents who respond on the influences of social media releases on their personal decisions of writing about a particular topic. From the study findings it is evident that bloggers thoughts is not only influenced by the use of SMR’s but also their decisions and thus fostering the ideal that SMR use has massive implications on communications of corporations. Wood, Lisa: Brands and brand equity: Definition and management; Management Decision Vol 38 No. 2 (2000) 662-669 Lisa Wood pens down an excellent piece suggesting the need for brand management as assets of organizations which can only be achieved through creating relationships between brand loyalty and value and linking the same to the accounting system of an organization. The article mainly circumvents around the issue of brand management as a tool of effective communication of a organizations equity. References Davenport, Shaun W.; Bergman, M. Shawn, Bergman, Z. Jacqueline & Fearrington, E. Matthew: Twitter Versus Facebook: Exploring the role of narcissism in the motives and usage of different social media platforms. Computers in Human Behaviour: 32-(2014) 212-220. Fischer, Eileen; Reuber, A. Rebecca; Online entrepreneurial communication: Mitigating uncertainty and increasing differentiation via Twitter Journal of Business Venturing -Vol: 29 (2014) 565-583 Leyland F. Pitt, Michael Parent, Peter G. Steyn, Pierre Berthon, and Arthur Money; The Social Media Release as a Corporate Communication Tool for Bloggers: IEEE Transactions on Professional Communication, Vol. 54, No. 2, June 2011 122-133. Macnamara, Jim; Zerfass, Ansgar: Social Media Communication in Organizations: The Challenges of Balancing Openness, Strategy, and Management: International Journal of Strategic Communication Vol. 6:No. 4, 287-308 Wood, Lisa: Brands and brand equity: Definition and management; Management Decision Vol 38 No. 2 (2000) 662-669 Source document

Comparison Paragraph

In the short story â€Å"Two Kinds† by Amy Tan, with the use of epiphany and turning points the reader is able to see the protagonist’s growth and change in personality throughout the story. The protagonist, Jing-Mei and her mother emigrated from China to the US, thus the family struggled in adapting to the new culture and lifestyle. Heavily influenced by the opportunities and hopes with a new life in US, Jing-Mei’s mother wanted Jing-Mei to become a prodigy like the other girls on television. Jing-Mei was determined and eager to prove to her mother she was a prodigy, and thereby had full confidence in herself. She believed â€Å"[her] mother and father would adore [her and she’d be] beyond reproach. † (pg4). As Jing-Mei’s mother quizzed Jing-Mei with countless questions and tests, Jing-Mei started getting frustrated by her mother’s disappointments and â€Å"something inside [her] began to die† (pg 5). But at the same time when she stood in front of the mirror â€Å"the girl staring back at [her] was angry, powerful. † (pg 5) and she saw â€Å"what seemed to be [a] prodigy inside of [her]† (pg 5). Jing-Mei’s mother then encouraged Jing-Mei to play piano and perform in a talent show. When Jing-Mei’s turn came, she was confident and thought â€Å"without a doubt, that the prodigy inside of [her] really did exist† (pg 7). However, as she started playing â€Å"[she] was surprised when [she] hit the first wrong note. And then hit another and another† (pg 7). In the end, Jing-Mei’s performance was nothing like she expected she â€Å"felt the shame of [her] mother and father as they sat stiffly through the rest of the show† (pg 7). After the talent show, Jing-Mei’s was devastated and decided she was never going to play piano anymore; she could never be the prodigy or daughter her mother wants her to be. As a consequence Jing-Mei starts to follow her own path, she â€Å"did not believe [that she] could be anything [she] wanted to be, [she] could only be [her]† (pg 9). She blamed most of her misery on her mother. This this significance change in attitude portrays profoundly how turning points in life alters a person’s perspective and persona. Short story â€Å"The Stolen Party† by Liliana Hecker similarly shows how turning points can change in the way a person view things and their initial personality. In â€Å"Stolen Party† the protagonist, Rosaura just like Jing-Mei had full confidence in herself. She believed she was invited to a party as a guest, she firmly declares â€Å"[she’s] been invited because Luciana is [her] friend† (pg 11). However, her mother, who is a maid for Luciana’s family warns Rosaura that Luciana â€Å"is not [her] friend† (pg 11) and that Rosaura is only recognized as the ‘maid’s daughter’. Her mother also advises Rosaura not to go the part because it’s a â€Å"rich people’s party† (pg 11). Rosaura disregards her mother and attends the party anyways. At the party, Rosaura is treated like a guest and asked to participate in the activities, she also received a delightful compliment from the magician. This made Rosaura proud and encouraged. When the party ended, Senora Ines were gaving out pink and blue bags to the the guests at the party. Roasaura expected Senora Ines to also hand her the goodie, but when it was her turn â€Å"Senora Ines didn't look in the pink bag. Nor did she look in the blue bag. Instead she rummaged in her purse. In her hand appeared two bills. † (pg 14). Rosaura has an epiphany, she realizes she wasn’t invited as a guest to the party, but rather as a servant to help out like a â€Å"[Senora Ines’] pet† (pg 14). Just like Jing-Mei, Rosaura’s perspective changes instantly. She suddenly understands what her mother has been trying to teach her and is now well aware of her position and social status, and so she â€Å"instinctively press herself against her mother’s body† (pg 14) for support. This shows the difference in her initial personality. In conclusion, in â€Å"Two Kinds† and â€Å"The Stolen Party† the protagonist’s turning points and epiphanies play a significant role in the altering of their perspective and persona.

Insights provided by behavioural finance for personal finance strategy creation

Abstract Behavioural finance’s potential to impact personal finance planning has long been a topic of substantial debate.This essay examines the correlation of the field of behavioural finance to the formation of personal strategy with the goal of illustrating the strengths and weaknesses of the approach. The results of this study illustrate the close bond that lies between the psychological state and the investment patterns undertaken by active investors. This research will be of interest to any person studying the impact of behavioural finance on personal strategy. Introduction The field of behavioural finance is argued to have a considerable impact on personal financial planning, personal finance and strategy formation (Banerjee, 2011). This area is cited by many to have the capacity to dictate the plan that a person might choose to employ during the course of forming a personal investment strategy. Effective planning is central to the identification and subsequent illustration of systemic and habitual manners that can be both positive and detrimental in the course of creating the best price and return on investment (Baker et al, 2010). Beginning with a clear examination of impact, this essay sets out to define and provide a demonstration of the impact that behavioural finance can have on the entirety of a personal financial strategy with the intent of providing the means to avoid future mistakes. Behavioural Finance Benartzi (2010) defines the area of behavioural finance as the use of psychological based insights to create economic strategy. This approach demonstrates the potential impact that day to day emotions and basic intuition can have on a personal financial situation. In many cases, the use of emotion to operate investment strategy has resulted in a significant failure or systematic issues that continuously plague the investor (Benartzi, 2010). This suggests that some emotion-based investing is either ill-timed or ill-conceived and therefore faulty and liable to lead to significant losses in the short- to mid-term. Conversely, many argue that intuition, based on effective knowledge, has the capacity to lift an investor above the majority and provide a method of obtaining great investment gains (Benartzi, 2010). In contrast to emotional investing, basing a strategy on an inherent skill or talent is suggested here to have the innate capability to achieve the end goal of base profit. Howev er, the line between emotional or biased investment and undiluted intuition seems to be slight and extraordinarily slippery, leading directly to poor financial planning. Meier (2010) illustrates the position that many mainstream investors can be identified as the classical or standard variant. This form of investor commonly assumes that they know what is in the best interest of their portfolio and it is well within their power to implement (Meier, 2010). This method of investment operates on the notion that rivalry between firms will maintain competition and therefore require minimal oversight, enhancing trust in the endeavour. However, this view is offset by the behavioural financial argument that contends that investors are often confused or misled, and despite the best intentions of many investors there is often significant lack of follow through during the strategy process (Meier, 2010). This suggests that psychology has direct and compelling impact on any formation of a personal investment plan and that often less than optimal decisions are made. Further expanding on this point is the practical issue of the need for regulation in a world often described as corrupt and morally bankrupt (Paramasivan et al, 2009). Taken together, the separation of mainstream theory from behavioural reality seems to lead many investors to incomplete assumptions and poor patterns of investment behaviour and financial planning. McAuley (2009) illustrates the view that common decision making is based a concept referred to as heuristics or common sense rules of thumb. These approaches utilise the same capacity that humankind has employed to make day to day decisions for centuries (McAuley, 2009). However, many investors commonly use poor or mistaken data in their efforts to make a profitable investment in often volatile markets (Forbes, 2009). This concept supports that notion that there is the opportunity for investors to utilise an incorrect data model in order to create strategies, which in turn can lead to substantial losses and an eventual fundamental failure of strategy. Further expanding on this point is the creation of bias during the assessment process (McAuley, 2009). Bias is commonly defined as randomised departures from the rational process, although there is often a link to the rational base (Subrahmanyam, 2008). This suggests that some decision making is based on inherently poor material, which in turn is credited with leading the entire strategy to decline. With each loss there is a continual perpetuation of the bias cycle, with negative actions resulting in consistently negative consequences (Baker et al, 2011). Alongside this link to emotional investment patterns, there have been several forms of bias recognised and addressed during the process of personal fjnance formation and financial planning. Insufficient adjustment is the inherent bias on the part of the investor to overlook the larger market picture and remain too conservative in their investment approach (McAuley, 2009).With this lack of confidence in the building strategy on the part of the investor, there is a very dim prospect for the personal financial planning efforts to make a significant gain. Further, this bias could in fact hold back an investor from reaching out to an emerging opportunity, which in turn can become a fatal habit. Conversely, the bias of overconfidence is credited with much of the investor losses over the course of the past recession and decade (McAuley, 2009). This bias has the inherent capacity to compel an investor to disregard sound advice or patterns in favour of other highly questionable actions (McAuley, 2009). This suggests overconfidence can easily overextend or compromise a working strategy. Modern financial theory has been developed in order to explain and develop the area of behavioural finance (Debondt et al, 2010). Redhead (2008) points to the Prospect Theory as a key method of determining the context of an investor’s behaviour. This approach argues that there are three separate components that must be considered in regards to an investor’s behaviour (Redhead, 2008): a) The perceived elements that are subject to bias. This identifies and illuminates the personal components that are tied to an investment decision. b) Investors are far more concerned with immediate losses and gains as opposed to overall level of wealth. c) Investors feel losses much more dearly than they do gains. Each of these elements ties into the state of the investor’s emotional and psychological balance preceding their investment strategy, which in turn provides the means to assess and adapt a developing investment plan (Redhead, 2008). Deaves et al (2005) contends that loss aversion is among the most powerful of the behavioural patterns expressed by anxious investors. In order to offset the concerns many potential market participants follow eight recommendations that have been found to have a direct impact on the formation and execution of a personal financial plan (Deaves et al, 2005): 1) Take a holistic view of the available assets and associated liabilities. There is and must always be room to adapt and adjust. 2) As much as possible allow for the maximum amount of affordable pay to be automatically invested within the client portfolio. This often takes the decision point away and offers a long term yield benefit. 3) Disregard the past actions and base investment decisions on future estimates of costs and benefits. 4) Take a long-term, as opposed to a short- to mid-term view of the investment portfolio. 5) Avoid any passing fad or quick trend promising a quick turnaround. 6) Past performance is no guarantee of future earnings. 7) Save as much as possible, as often as possible. 8) Stay the course. This approach to behavioural finance suggests that utilising elements of theory to assist in the creation of proper strategy is actively engaging the psychological tendencies of the investors in order to capitalise on their inherent strengths as well as avoid their innate detriments. Yet, despite the efforts of some financial planners many common investment mistakes continue to take place no matter the system in place (Montier, 2007). A very common loss aversion tendency that is credited with the loss of many investors’ assets is the tendency to hold on to a losing stock for too long based on past performance or associated issues (Benartzi, 2010). This is based on the very real emotional base of pleasure seeking and pain aversion. If person sells a successful stock and gains a profit, pleasure is felt, thereby encouraging the investor (Benartizi, 2010). Conversely, letting a failing stock linger, and losing money is credited with very physical manifestations of pain, which in turn lead to poor decisions the state of personal finances and personal finance planning (Benartizi, 2010). Risk aversion in behavioural finance has the potential to manifest in several different identities in the course of determining a personal financial strategy (Montier, 2007). This is a suggestion that the method that an investment is packaged and presented, or framed, has a direct bearing on the application or implementation of the proposal. Using tools including cash back incentives, or gifts, is a common method for inducing investors to overlook other data in favour of investing in the underlying company (McAuley, 2010). This suggests that a favourable set of circumstances to the investor have an impact on the manner and method of investment, prompting many advertisers and financial planners to readily target specific behaviour elements during their efforts to spur . Hens et al (2008) argue that in many cases an investor has an expected utility of the associated investment that is unrealistic. Many leading financial strategists state unequivocally that no one human can be fully informed on any single investment (Pompian, 2006). This leads to the investor believing that they have more control than is present in the endeavour, which in turn leads to a diminished or detrimental return. Baker et al (2010) credits many of the investment decisions made by investors as based on the discounting of the future potential in favour of the quick and present, albeit smaller, rewards. This need for immediate satisfaction has a direct impact on the ability for a portfolio to make the most of the assets available.This suggests that successful personal planning will focus on the mid to long term investments with a clear determination to avoid any quick or offhand investment decisions. Baker et al (2010) extend the point of the need to avoid physical distraction by illustrating studies that connect the gastronomically centred portion of the brain to the segments related to the investment areas. This is an indication that habits that are common in the population, including over eating and poor diet, can be extended to the investment portfolio. Emerging methods including surveys, interviews and focus groups are allowing for the concept of behavioural finance to be incorporated into mainstream investing (Muradoglu et al, 2012). With clear success in defining and removing behavioural impediments, many investors are looking to this field of research for potential edges in determining future strategy. Conclusion Behavioural finance is argued to provide substantial impact on personal finance and personal planning and the results of this essay support that contention. Despite the desire for a black and white investment environment, there is no escaping the impact that inherent bias, shortcoming and basic human error play on the implementation of an effective investment scheme. The material presented illustrates the potential for personal bias based on such base elements as the food consumed prior to making decisions, yet, the process of identification has the potential to offset the negative and enhance the positive. Further, intuition has been credited with propelling many investors to success, yet, this is separate from the decision making process that allows for the creation of bias and the inclusion of errant material. A clear benefit to the implementation of a personal financial strategy is knowledge of the elements that make up the field of behavioural finance, allowing the creation of an effective process to offset any negative pattern of investment behaviour. In the end, as with all manner of investments, it comes to discipline, skill, patience and the determination of the investor to not be swayed in the face of adversity but hold to the reality of any situation. References Baker, H. and Nofsinger, J. (2010). Behavioural finance. 1st ed. Hoboken, N.J.: Wiley. Baker, M. and Wurgler, J. (2011). Behavioural corporate finance: Wiley. Banerjee, A. (2011). Application of Behavioural Finance in Investment Decisions: An Overview. The Management Accountant, 46(10). Benartzi, S. (2010). Behavioural Finance in Action. Allianz 1(1) p. 3-6. Brigham, E. and Ehrhardt, M. (2005). Financial management. 1st ed. Mason, Ohio: Thomson/South-Western. Deaves, R. and Charupat, N (2005). Behavioural Finance. Journal of Personal Finance 1(1). P. 48-53. DeBondt, W., Forbes, W., Hamalainen, P. and Muradoglu, Y. (2010). What can behavioural finance teach us about finance?. Qualitative Research in Financial Markets, 2(1), pp.29–36. Forbes, W. (2009). Behavioural finance. 1st ed. New York: Wiley. Hens, T. and Bachmann, K. (2008). Behavioural finance for private banking. 1st ed. Chichester, England: John Wiley & Sons. McAuley, I (2009). Understanding human behaviour in financial decision making. Centre for Policy Development 1(1). p. 1-5. Meier, S. (2010). Insights from Behavioural Economics for Personal Finance. Behavioural Economics and Personal Finance 1(1). p. 1-3 Montier, J. (2007). Behavioural investing. 1st ed. Chichester, England: John Wiley & Sons. Muradoglu, G. and Harvey, N. (2012). Behavioural finance: the role of psychological factors in financial decisions. Review of Behavioral Finance, 4(2), pp.68-80. Paramasivan, C. and Subramanian, T. (2009). Financial management. 1st ed. New Delhi: New Age International (P) Ltd., Publishers. Pompian, M. (2006). Behavioural finance and wealth management. 1st ed. Hoboken, N.J.: Wiley. Redhead, K. (2008). Personal finance and investments. 1st ed. London [u.a.]: Routledge. Sewell, M. (2007). Behavioural finance. University of Cambridge. UK Subrahmanyam, A. (2008). Behavioural finance: A review and synthesis. European Financial Management, 14(1), pp.12–29.

The Holy Spirit in the books of Acts Research Paper

The Holy Spirit in the books of Acts - Research Paper Example Paul’s missionary journey in Rome. For better interpretation of the Acts of Apostles, it is important to note that the Acts of Apostles is the manifestation of the fulfilment of Jesus’ promise to His disciples that He wouldn’t leave them as Orphans, but that He would send them the Holy Spirit who would act as their guide in their mandate to preach the good news (Turner, 2003)1. The book of the Acts of the Apostles, therefore, is an account of how the Holy Spirit led the disciples in establishing the early Church: the Spirit inspired, strengthened, gave directions, gave the power to perform miracles, and guided the apostles in their mandate, given by Jesus Christ, to spread the Gospel to the whole world. That is why the book of the Act of the Apostles is often times aptly referred to as the book of the Holy Spirit (Bruce, 1973)2. This paper investigates the roles of the Holy Spirit, as the main character, in the book of the Acts of the Apostles. At the end of the paper, a conclusion is made based on the salient points elaborated and discussed in the body of the paper. THE PENTECOST The book of the Acts of the Apostles begins with Jesus’ instructing His disciples not to depart from Jerusalem, but to remain there and wait for the outpouring of the Holy Spirit, Acts, 1: 4-5. The disciples in obedience to their master, Jesus Christ, remained in Jerusalem, in the upper room, patiently waiting and praying for the Holy Spirit. On the day of Pentecost, the Holy Spirit descended upon the apostles in the upper room in form of tongues of fire, Acts, 2:3. The Holy Spirit strengthened the apostles and gave them the power to preach the Good News boldly. Prior to the event of the Pentecost, following the death of Jesus Christ, the apostles had gone into hiding for fear that the persecutors of Jesus may decide to look for them and kill them. The descent of the Holy Spirit upon the disciples, therefore, marks the beginning of the Work of the Holy in t he Acts of the Apostles (Drumwright, 1944)3. Following this outpouring of the Holy Spirit upon the disciples of Jesus Christ on Pentecost day, the work of the Holy Spirit was manifest in many of disciples’’ future works as the missionaries of the Good News. THE HOLY SPIRIT STRENGTHENS THE APOSTLES TO PREACH THE GOSPEL (Acts, 2.) Following the outpouring of the Holy Spirit upon the disciples on Pentecost day, the disciples led by Peter stood to preach the Good News to the People. The Holy Spirit gave them the courage and the boldness to preach without fear. In the preaching, Peter emphasised that Jesus Christ is, indeed, the promised Messiah, and that Jesus Christ, actually, died, was buried, and on the third day He arose again in accordance with the writings of the

Fiscal or Monetary Research Paper Example | Topics and Well Written Essays - 250 words

Fiscal or Monetary - Research Paper Example This is because the article was written at a time when the global economy had generally recovered from the economic crunch and so there was much active economic performance in terms of buying and selling. Because the global economy had generally recovered from the recession, a lot more employment avenues had been created and investments had started among several multinational companies. Consequently, Mathai (2011) notes that â€Å"workers then use their increased income to buy more goods and services, further bidding up prices and wages and pushing generalized inflation upward.† The above points discussed not withstanding; there is a very clear tendency that if the author had written his article at the time of recession from 2007 to 2009, his points and opinions would have changed a great deal. For instance at the time of the recession, even though monetary policies that were geared at adjusting the supply of money in the economy were relevant, these supplies were not needed to stabilize prices. Clearly there was no active demand and supply interfaces and so the need to channel resources at inflation would not have been the most prudent option. In relation to the recession of 2007 to 2009 therefore, the author’s choice of monetary policy would have been directed at economic growth, which would have been a perfect response to the consequences of the recession that was being